Content and Web Writing

Here are our best practices for developing relevant, interesting, usable content to make your website successful.

Looking for content ideas? Take a look at our Ideas for Website Content.

Certain kinds of content are the core of your site. How to determine what they are and gather or create them.
Topics specific to the Jacobs School of Medicine and Biomedical Sciences and updating your website.
How and why to use styling within your web pages.
Writing for the web requires special techniques and practices. How-to and best practices.
Make sure you understand the types of people using your website and how they'll use it.
Out-of-date content is often inaccurate content. How to make sure your site doesn't become out-of-date.
Photography, audio, and video need additional planning and though.
How to use content that falls outside the everyday practices.

Some of these files require Adobe Acrobat Reader. You can download Acrobat Reader from Adobe's website.