Lockups & Branded Items

Within the university visual identity system, lockups are the only permissible way to graphically represent a unit, program or division name. No other graphical or typographic treatment, logo or designed permutations of the name that deviate from this construction may be used.

No Logos

The university does not permit the use of logos.

Jacobs School lockups

Lockups for Jacobs School of Medicine and Biomedical Sciences departments and and many of its programs, in the University at Buffalo brand style, are available from the UB brand website.

Can't Find Your Lock-up?

A lockup might not exist for your program. Contact us to request a lockup.

Branded Items

Do you want create branded apparel and other merchandise with any UB lockup, mark or name?

UB Trademarks and Licensing manages the proper use of the University at Buffalo’s name, logos and signature marks.