What to Post

Focus on student, trainee and faculty accomplishments, achievements and expertise.

See the university’s content checklist for guidelines

People vs Organization

Our goal is celebrating individual or group accomplishments and achievements, demonstrating expertise and communicating opportunities for prospective students and trainees.

Your social media posts should focus on:

  • the individuals or groups in your area
  • their achievements, accomplishments and expertise

Avoid generic posts about your department/division/program, unless they explicitly represent opportunity for prospective trainees.

Examples

We recommend you create posts covering topics such as:
  • awards to individuals
  • expertise about current events
  • funding and grants naming the recipient
  • honors
  • research outcomes highlighting one or two of the people involved
  • research findings published in peer-reviewed journals

What Not to Post

Do not post: